A Letter from Ronald McDonald House Charities® of Greater Chattanooga
by (listed at end)
Dear Cumberland County Playhouse:
How proud and excited I am to be able to write to you and report the continuing success of our “It’s A Rockin’ Auction—Online” and to thank you so much for investing in our efforts to use the power of the internet to raise vital funds for the mission of the Ronald McDonald House. Your support and the donation of over 500 items were the keys to us being able to put $47,793 (after expenses) in the “Share A Night” Fund which allows every family who needs our service to put the worry of paying aside and focus only on their sick child. This will support 26 families each night for 34 nights.
As you know, we again launched a full-scale advertising campaign for the auction with all forms of media including TV, radio, newspaper, billboards, magazines and even the CARTA buses! With the popularity of social media, we also expanded our advertising with posts on Facebook, and tweets on Twitter! We hope that each marketing impression gives you some results!
The auction online has proven to be an excellent way to not only promote our mission but to reach out to new friends, and I hope that you’ll consider continuing your support and donation in 2013. I can only look at the faces of each of the 26 families who reside daily in our House and tell you on their behalf how much it means to them to have a safe, comfortable home away from home at the most trying time of their life. Thank you again for making the auction such a success!
Jane L. Kaylor
© 2015 Jane L. Kaylor
Used by Permission